I started this.

Deep in the heart of Startup Fashion’s Nicole Giordano’s live, online conversation with Factory45‘s Shannon Lohr entitled “5 Essential Steps to Launching a Successful Fashion Brand,” Shannon told me to start a blog in order to build an audience one year before I ‘launch’ my clothing line.

Here are my notes you can copy in case you skipped class and went to Gigi’s to eat fries and smoke ciggies:

Kickstarter? I’m so totally sure!


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